Quality function deployment analysis of smartphones

To utilize the concept of Quality Function Deployment (QFD) and apply it accordingly to address design decisions concerning quality cellular phones by building simplified version House (HoQ). Real customer requirements (CRs) are easier collect when QFD is employed because puts emphasis where should be on their demands. After getting various users’ opinions smartphone brands brainstorming among group conducted an online survey with mobile users in Taichung, Taiwan, study highlights items preferred most such as long-lasting battery, high camera, reliable, wide screen, easy use, lightweight. It aids businesses translating CRs primary (DRs) so that may create superior goods line consumer